Short.io | Cut Short

Cut Short

Insights on link management, marketing analytics, and the craft of growth — written by the team behind Short.io.

More stories 12 stories on this page

url slug

How to Create a Perfect URL Slug

A URL slug is a part of the link that indicates the link direction. The perfect URL slug should give an idea of the content from the first sight. Such a rule helps not only to understand what’s hidden in the link but also to improve website SEO. Helpful rules to create a perfect URL slug * Add key queries to a slug By using keywords in a URL slug, you help search engines index and rank pages correctly. Users may guess at once the main idea of the web page. For example, say you are going

Andrii

advice

5 Ways to Increase CTR

One of the main indicators of advertising quality on Google AdWords and social networks is CTR (click-through rate). CTR is a percentage of the clicks on the ad versus the number of people seen the ad on the Internet. It’s CTR that affects the click price in search advertising campaigns. The higher the CTR is, the cheaper the advertisement is. Note: CTR = the number of clicks/the number of impressions * 100%. For example, if you had 7 clicks and 100 impressions, then your CTR would be 7%. W

Andrii

news

What's New

Short.cm has introduced some updates over the last two weeks. Learn the details about the new releases below. Currently, we're working on the overwhelming update, which you'll see as soon as possible. So, briefly about our minor releases: * Spanish Translation Spanish Short.cm users, say "Woohoo"! Now the public pages contain the Spanish texts. Switch the language at the bottom of the site in the "Languages" section. Enjoy Spanish Translation Enjoy [https://short.cm/es] * Link Search

Andrii

shortcm features

How to Create a Team on Short.cm

Teamwork is a must-have for companies as it’s the best way to win sales. Creativity thrives when people work together. Collaborative work prevents stale viewpoints that often come out while working solo. Combining brainstorming ideas from each team member creates more effective selling solutions. Teamwork also helps an employer to delegate responsibilities to take up advanced tasks. Here’s how Short.cm lets you create teams for productive teamwork. Rules for Creating a Team * As a team creato

Andrii

advice

The Difference Between 200, 301, 302, 304, 404 Status Codes

HTTP is a widespread data transfer protocol, initially intended for the transfer of documents that contain links, allowing you to organize the transition to other documents. The primary task of the HTTP protocol is the exchange of data between a user application accessing web resources (usually a web browser) and a web server. The World Wide Web operates thanks to the HTTP protocol. When a search engine or visitor requests a web server, a three-character HTTP code is returned to it, indicating

Andrii

advice

How To Effectively Use Keywords

Keywords are the phrases or separate words that reflect the topic of an article, website, or blog. Key combinations help users to find a necessary item by using keywords in search queries. Simultaneously, key phrases assist a website owner in promoting the source and making it visible in the Google search results. How to choose the right keyword 1. Before you upload a massive list of ten thousand requests, and start sorting them, find out who your visitors are. Learn their problems, demand

Andrii

advice

Benefits of Using a Paid URL Shortener

Have you ever thought about why some URL shorteners are free, while the other ones are paid? Let’s consider why this happens. Nothing is free. The work costs money, and the hosting costs money. If a URL shortener is entirely free, it likely sells your clicks for $10 per million. If you need to shorten a link for a once-off occasion, a free URL shortener might be the perfect solution. Generic link shorteners serve a functional purpose — shortening URLs. However, they can’t deliver trust, securit

Andrii

shortcm features

How to Delete Short Links in Bulk

If you want to delete a pack of short links to save time on manual URL removal, Short.cm has a bulk delete feature. On the dashboard, you can select 150 rows per page by clicking “Select all.” That action deletes all links on the page. Also, you can choose only several links to remove. The advantages of using Short.cm for bulk deleting: 1. Bulk delete option is free (the only shortening service where it’s free). 2. You can remove both short links per page and just several URLs. 3. It takes

Andrii

shortcm features

Short.cm: Case-sensitive or Non-case-sensitive

The information below might be outdated - all links are now case-sensitive by default Short.cm is a flexible shortening service, as you can choose the case sensitivity yourself. Short.cm automatically creates non-case-sensitive links, but if you prefer case-sensitive links, simply turn on this function in the “Domain settings” tab. What is case sensitivity? Case sensitivity is a program’s ability to differentiate between uppercase and lowercase letters in URLs and search queries. Case se

Andrii

advice

UTM-Tags: How to Use

For any online business, whether it’s a small company or an enterprise, it is essential to learn the conversion in the context of traffic sources. 100% of traffic doesn’t always work in full scale. There are cases when the overall conversion shows positive results: one advertising campaign produces a high conversion, and another pulls the rate down. How can you learn which of your ads bring customers to the site, and which ones slow growth? UTM tags help you get detailed information about each

Andrii

news

What's New

Short.cm has introduced some updates over the last two weeks. Learn the details about the new releases below. * Bulk delete/archive A long-awaited feature is available on Short.cm. Now you can delete and archive short links in bulk. Simply put a check on the needed links to remove. This feature helps to save time on manual deleting and archiving. On the dashboard you can select 150 rows per page by clicking "Select all" to delete or archive URLs. Do you like Short.cm updates? Try Now

Andrii

shortcm features

Manage the HTTP Status on Short.cm

HTTP is a widespread data transfer protocol, initially intended for the transfer of documents that contain links, allowing you to organize the transition to other documents. The primary task of the HTTP protocol is the exchange of data between a user application accessing web resources (usually a web browser) and a web server. The World Wide Web operates thanks to the HTTP protocol. Today, on the Short.cm blog, we’ll take a closer look at the basic 3xx status codes you manage on Short.cm. 3xx

Andrii