Short.io | Cut Short

Cut Short

Insights on link management, marketing analytics, and the craft of growth — written by the team behind Short.io.

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Rules for Posting Short Links on Facebook

Protecting customers' privacy is at the heart of Facebook. Facebook works hard on the security and safety of users, so it takes strong steps when it comes to potential abuses on the platform. Generic domains are compromised by spammers When posting a short link on Facebook, you might face the error message 'Your content couldn't be shared because this link goes against our Community Standards. If you think this doesn't go against our Community Standards, let us know.' Why does this message appe

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URL Shortener for Instagram: How to Create a Custom URL

Instagram is a social network for sharing photos and videos of everyday life. It's the most popular social network and is used not only by personal accounts for sharing images of daily routine. Also, many companies leverage Instagram as a tool for promoting a brand; Instagram, thanks to enormous traffic, drives profit to businesses. Applying custom links in your Instagram bio and stories is possible with Short.cm. Sharing URLs to Instagram is allowed only in a profile description and Instagram s

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Why is Cloaking Forbidden for Some Short URLs?

Link Cloaking hides the original URL and shows only a short link in the browser address bar. However, not all the destination URLs may be masked. On Short.cm, in case of cloaking prohibition, you see the error: "Cloaking is forbidden by destination URL with X-Frame-Options header." Why is cloaking forbidden * X-Frame-Options header The website, you're trying to cloak, has the X-Frame-Options header. What does it mean? X-Frame-Options header tells your browser how to behave when handling

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The Short.cm Affiliate Program

Our Affiliate program was discontinued on August 23, 2022. Affiliate marketing is an additional tool for promoting a brand and raising income. Affiliate programs make sense for businesses and people who want to set one more channel of earning money. Three primary roles are involved in an affiliate program: * a business – the service that launches an affiliate program (like Amazon, Airbnb, Short.cm); * a partner – the one who takes part in the affiliate program and promote a particular af

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A URL Shortener for Quora

The most common way of using short links is leveraging them on social media. While not the same kind of social network as Facebook or Instagram, Quora [https://www.quora.com/] provides some specialties that no other social network possesses. It's considered to be a source of knowledge, where people ask for help based on various topics. Why Quora is Good for Brand Promotion You can sell products on Facebook, via contextual advertising, and thanks to SEO. By applying Quora, brand promotion is als

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Short.cm Single Sign-On: How to Use

Single sign-on (SSO) simplifies logging into an application. SSO has some advantages and disadvantages, so continue reading to consider whether SSO is worth implementing or not. As a corporate administrator, you allow team members to log into Short.cm without a registration. With SSO, Short.cm does the identity-verification process according to a corporate email, so members can log in without creating a password, just specifying their corporate email. Short.cm and SSO help to solve some enterp

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How To Set up Retargeting on Short.cm

2% is the average index of customers who purchase when visiting a site. The remaining 98% of visitors simply leave the website without reaching the finish action—buying a product. Retargeting is a tool that helps convert website visitors into customers/buyers. The instrument displays ads only to those users who have recently visited the site and took some actions (added a product to the cart, clicked on a link, registered, or added payment info). How does Retargeting Work? Let's say Kate is br

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Tools for in-depth Analysis

Analysis is the basis of any project meant to detect the strengths and weaknesses of certain activities. Analytical reports show how a product is operating and developing. Statistical analysis reveals audience behavior, acquisition, and conversion. Today, on the Short.cm blog, we'll walk you through the tools that help analyze the work of your website. Hotjar [https://www.hotjar.com/] If you are working on improving your customers' journey, walk a mile in the customers' shoes to understand thei

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How Short Links Assist Government Agencies

The technology of link shortening now is spread in most areas of life: education, business development, marketing, and the game industry. It may be unexpected that link shortening can also be used in the government sector, like the e-government that is being gradually implemented. E-government refers to the use of the internet as a platform for exchanging information, providing services and transacting with citizens, businesses, and other branches of government. E-government streamlines the acc

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Components of a Positive Customer Experience

Accurately structured work in managing customer experience is a component for increasing brand satisfaction, loyalty, customer retention, and revenue. A positive customer experience itself also contains some inevitable stages that you need to work hard on. What is Customer Experience? Customer experience is a set of interactions between a client and a company. This process includes all stages during which the company interacts with the customer. CE starts with an engaging billboard and ends wit

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Short.cm — an Alternative to Po.st

In case you were using Po.st to create short links, then you must have known that on January 15th, Po.st wound down. If you are still looking for a new link shortener and can't make the right choice, we suggest you use Short.cm [https://short.cm/] as an alternative to Po.st. Below are some benefits of Short.cm that will push you to start a free trial. 1. Stable pricing policy. Short.cm is the cheapest URL shortener on the market. Why? Every cent counts in the company. Short.cm prices don't in

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Stack of Marketing Tools to Manage a Brand

Nothing is possible without help. All the apps on the Internet interact with each other: e-shop designers use a design service to generate a logo; business analysts of a design service use a heat map service to improve customer experience. Using additional apps for a brand allows double success and find out weaknesses of the service and a way to get rid of them. You can't even imagine how relevant and helpful a service could be. With this point of view, below is introduced a stack of vital tool

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