Short.io | Cut Short

Cut Short

Insights on link management, marketing analytics, and the craft of growth — written by the team behind Short.io.

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advice

What is a Short Branded Link?

A short link is a long URL converted into an attractive and memorable form used to redirect visitors from one web page to another. Let’s look at the example: * This is a long link: https://website.xyz/must-take-things-while-travelling-abroad/best-checklist * So this is a short form: https://shortcm.li/HdsJH8 A short URL contains a generic domain and a random slug. What does a generic domain mean? A generic domain is a link shortener’s domain name like “shortcm. li”, “bit.ly.” The better

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social media

Branded Links & Instagram Stories: How to Link

Instagram stories grab users’ attention more than Instagram posts. Users spend more time watching stories than reading news line. This statistical analysis pushes marketers to use stories to its max. Do you know the importance of adding links to stories, or what to do if your account hasn't the ability to use links? If not, learn all the necessary information below. Why do you need to add a link to the story? The creation of a clickable link at the bottom of the stories is a great chance to inc

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advice

Stop Doing These Things While Shortening Links

Before sharing the link on social networks, think about how the link looks. Is it attractive to users? Will users want to click it or not? Eventually, will you click the link if you see it in a competitor’s blog? Some spread mistakes of short links may prevent a successful promotion. 1. Using a generic domain. The usage of a generic domain in your short links doesn’t bring as many successful results as if using a branded one. Learn advantages of branded domains: * Branding. If you want to p

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news

What's New in Short.cm

Short.cm introduces some updates over the last two weeks. Learn the details about the new releases below. 1. Two Factor Authentication (2FA). We implemented 2FA to our service, so now you can be sure in your online safety. Short.cm supports 2FA via specialized authenticator apps called “Google Authenticator” or “Authy.” The app, pre-installed by you to work with the service, has a constantly rotating set of codes you can use whenever you need. 2. Bulk Link Creation. Recent improvements let yo

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advice

CPC, CPM, and CTR: What's the Difference

CPC, CPM, and CTR indicators help to understand the reports of the advertising campaigns, as well as to plan the further configuration of advertising correctly. CPC and CPM are pricing models and payment options of online advertising. CTR is a primary indicator of the advertising effectiveness on the Internet. * CPC Cost Per Click CPC is the amount that is paid per click on the ad made by a user. CPC shows how much, on average, each link click costs. CPC is a metric used in the online advert

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advice

Custom Domain Names: How to Choose the Best One

Have you noticed that short links spread up everywhere these days? The majority of world companies use vanity links with their own branded domain. A short link with a generic domain hides the brand name and content you share. While using generic short links, you intensively promote another brand instead of your own. Unless you use a branded domain to tell others about the content, you’re missing out on a massive branding opportunity. Remember to follow some useful tips while choosing a branded

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social media

Reddit: What Is It & How To Use With Short.cm?

Reddit is a popular social network for sharing news. It has an extensive collection of forums, where people read and share content or comment on other communities’ posts. Reddit is full of interest-based communities. It is something similar to Twitter. Having a Reddit account, you can subscribe, vote, and comment on all your favorite pages. Users who create communities known as subreddits. Each subreddit is unique and has a set of rules. You will find it in the community sidebar. Once you surf

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news

What's New In Short.cm

Short.cm introduces some updates over the last two weeks. Learn the details about the new releases below. 1. The New Short.cm Web-Design! Short.cm team completely changed the color of the website. Now it contains a fresh and modern color palette that helps to absorb the information easily. All pages introduce the new illustrations, rounded shapes and tabs, as well as updated icons. The website is fully responsive with mobile devices, making it easy to navigate on a wide range of web browsers a

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shortening service

Short.cm — The New Website Design Announcement

We are excited to introduce the launch of the Short.cm [https://short.cm/] newly designed website! Our goal is to provide our visitors with a simple way to discover more about the product and the solutions we can offer. We created a user-friendly browsing experience for our customers. The website is also fully responsive with mobile devices, making it easy to navigate on a wide range of web browsers and portable devices. The uncluttered design is easy to surf and use. Short.cm team completely

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shortcm integrations

How To Use Short.cm Chrome Extension

The Short.cm extension for Google Chrome lets shorten links being at the necessary web-page. By adding the Short.cm extension, you can access some key features: * Shorten links. The speed and ease are the most valuable things in the work process. Short.cm simplified the way of shortening links with Google Chrome extension. * Change a domain. It takes too much time to go to Short.cm dashboard for choosing a domain and then go back to the extension for shortening a link. Sh

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shortcm integrations

The List Of Short.cm Integrations

We made a full list of Short.cm integrations for your convenience. Now you can browse them and choose a necessary one. Direct Integrations Short.cm direct integrations are aimed to simplify the configuring process. You don't need any third-party service to integrate with analytical and retargeting tools. * Short.cm and & Facebook Pixel [https://blog.short.cm/facebook-pixel/] — Facebook shows the ads only for those people who've clicked a short branded link. Users who were earlier inter

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advice

Why Is Image Optimization Important To Your Website

Images drive extra traffic to the website. They affect the behavioral factors and speed of loading pages. In the case of correct optimization, images improve your search engine rankings. Why do you need to optimize images? Search robots index not only text content but also image content. To help search engines correctly analyze the content of images, you need to conduct a comprehensive optimization. SEO-friendly images depend on some factors: image creation and internal optimization of image on

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