Short.io | Cut Short

Cut Short

Insights on link management, marketing analytics, and the craft of growth — written by the team behind Short.io.

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video marketing

YouTube: The Best Tool For Video Marketing

YouTube is the largest video platform. YouTube viewers cover all age brackets and demographic groups. The most common segment is 18–44 years old, and it makes 56% of YouTube viewers. There are no gender differences: 55% of men and 45% of women. According to statistics, 55% of Internet users watch videos every day. Most of them look for answers not on Google, but on YouTube. For business, video content is an essential part of brand promotion. This is one more sales channel, which attracts users

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social media

Social Media Marketing: Why Every Business Need It

It is not enough just to launch a website for the full and successful online business promotion. An important role belongs to social networks. The easiest way to recommend something to your friends is to share a link or feedback on social networks. Researches show that 65% of users put the value on recommendations of their friends and opinion leaders. Learn the reasons, why SMM is inevitable for your business. High search results. Active management on social network public pages affects the r

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news

What's New In Short.cm

Short.cm has introduced some updates over the last two weeks. Learn the details about the new releases below. 1. A direct integration with analytical and retargeting tools (No third-party service is required). * Google Analytics. Track the link success with Google Analytics. Just paste a snippet code directly in Short.cm settings and observe detailed statistics. * Google Tag Manager. Use a GTM container ID to receive the event each time user click on the short link, and send th

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short links

How Short Links Improve Your Website SEO | Short.cm

The typical website structure contains the main page (landing), and subpages. For correct site architecture, remember to use the right keywords. This helps robots to rank your website correctly, targeting different keywords on the sub-pages. However, if the page URLs are correct for search robots, they may not be attractive for users. How do short links help website SEO? The next step after creating a website is its promotion. Thanks to the attractiveness, short links help to redirect users to

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social media

How To Use Links On Instagram Effectively?

Instagram is an excellent advertising platform, which allows you to promote sites, products, and services successfully. However, the traditional way of brand promotion is complicated on Instagram, as active links are allowed only in a bio. There are some ways on how to use links conveniently and successfully for the brand. Where to use links on Instagram? - Bio. Bio is the only way to use an active link on Instagram. Instagram limits the number of characters up to 150. That’s why shorten a lin

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social media

Why Does Facebook Display Too Many Clicks?

You might face some differences in link statistics displayed on Short.cm and Facebook. Facebook usually shows more clicks than Short.cm, so it looks as if Short.cm has a bug in a link statistics. No, there are no mistakes on both Short.cm and Facebook. It is just different ways the services count clicks. Let’s learn more detailed about clicks. For every link in a mobile news feed, Facebook uses the prefetching mode. Facebook downloads mobile content before someone clicks a link (but Facebook c

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news

What's New In Short.cm

Short.cm has introduced some updates over the last two weeks. Learn the details about the new releases below. 1. Wow! It’s a new registration process. Short.cm [https://short.cm/] now provides you with a quicker and easier registration process. To create an account, you can: * Use a free Short.cm subdomain "shortcm.li." * Use a domain bought from a domain registrar, or buy a domain from Short.cm. * Create a subdomain for your website domain. Watch the video tutorial on how to sign up in S

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advice

Internal Linking: Improve Your SEO

The Internet links are significant as they connect different parts of the web space. Moreover, URLs are essential for search engines to rank web pages. An external link is a link that redirects users from one site to another. An internal link is a link that redirects users within the same resource from one web page to another. The key objects of internal links: - To help users with website navigation. When linking pages, you give users an opportunity to navigate the site easily. Users learn ab

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short links

The Importance Of Vanity Links

Vanity URL is the same as a short or branded link. To create it, choose a domain, and a TLD, as well as customize a slug. As a result, you will get a memorable, informative, short and clickable URL. However, the attractiveness is not the only advantage of a vanity link. Benefits of using the short links * Increase brand recognition When you create a vanity link, use a custom domain. The more users see your brand name, the more likely they will remember it while choosing a product tradema

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shortcm features

Short.cm Tags: How To Quickly Organize Links? | Tutorial

The function for searching links is essential. This helps you save time while looking for a short link from a long list. Short.cm provides a feature for filtering links by tags. If you want to find a necessary link or create groups of links, use a tag search. Divide links by specific groups depending on the characteristics, such as type of content. Then, add the chosen tags to each link. With set parameters, searching links will be a piece of cake. Enter the title of already existing tag, whic

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short links

What Is Link Trust?

The click-through rate (CTR) and the number of views determine the level of link trust. If links are reliable, visitors are more willing to click on the URLs. The task of the marketer is to increase the CTR, managing the perception of content. Before clicking on a link, customers usually think is it worth being followed, who the link owner is, and whether or not the link content is useful. Answering these questions determines what is called link trust. There are some factors that can ensure peo

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news

What's New In Short.cm

Short.cm announces the recent updates for the last two weeks. Learn the details about new releases below. 1. Sign in to Short.cm [https://short.cm/] with Facebook account. 2. New DNS documentation. Now after adding a domain [https://app.short.cm/domains/add], you will see a step-by-step instruction on how to configure your domain on Short.cm. 3. New and updated Single Sign-On [https://login.short.cm/login?state=x9qIHUvKWddtSudjsiXNpttk3nfGKX80&client=Ugp5Oon5lvay8-nyrQCNBkgbOwsN95Nb&protocol=

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