Guides
Bot vs. human traffic: How it works & what you can do about it
Bots make up 99%+ of traffic on every link — here's what different types of bots do and how to recognize the difference between meaningful clicks and automated traffic.
Cut Short
Insights on link management, marketing analytics, and the craft of growth — written by the team behind Short.io.
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Guides
Understanding your link analytics, Part I: Every metric explained
A full breakdown of every metric Short.io tracks — clicks, conversions, geography, devices — and what each one tells you about link performance.
Updates
New! Conversion streaming
Real-time conversion updates show exactly when users complete actions after clicking your links, eliminating hour-long reporting delays.
Resources
For developers: sync Short.io links with link-sync-action and build Node.js integrations with @short.io/client-node
If you manage Short.io links as part of a software delivery process, it’s often easier to treat them like configuration: keep them in Git, review changes in pull requests, and let CI apply updates automatically. link-sync-action does exactly that—define links in shortio.yaml, then sync them to Short.io through a GitHub Actions workflow. This post covers two separate developer tools: * link-sync-action — sync links from a shortio.yaml file into Short.io https://github.com/Short-io/link-sync
Updates
Link auditing — now free for everyone
Audit trails tracking every change to links — who made it, when, and what happened — are now available to all users as a core security feature.
Updates
New! Public statistics sharing
Generate a shareable link to your domain statistics that updates in real time — no Short.io account needed to view it.
Updates
New! S3 export
Stream click data to AWS S3 for use in custom BI tools, fraud detection, dashboards, or AI training pipelines.
Updates
New! "GPT-5 mini"-based AI Assistant for all free users
GPT-5 mini AI Assistant is now available to all free users for link generation, stats, and account management.
Updates
New! APAC servers in South Korea
New Seoul servers reduce APAC latency to 5ms for cached links; IP 207.174.61.1 auto-routes users to the nearest edge location.
Updates
New! A safer, more efficient Google-certified domain
Transparentlink.co is a new Google-certified domain for transparent short links, replacing v.short.gy to fix issues with Google Ads flagging shared domains.
Updates
New! Deep links
Edit universal link association files directly in Short.io instead of managing them separately on your domain.
Updates
New! Restrict destinations
Create an allowlist of domains your short links can point to, preventing unauthorized redirects through your domain.